Moroccan Rugs in a Curated Home

Home is a place where we love to be, where we feel safe and comfortable, and to me that means surrounding yourself with a collection of furniture and objects that reflect your life, experiences, taste and personality.  A curated collection of these things is what makes a home unique.  Looking around at my home now, I have such a mix of styles;  an Art Déco cabinet which belonged to my grandmother, a vintage Singer sewing machine, objects I’ve collected on my travels around the world, all sitting alongside a contemporary modular sofa which I couldn’t live without!


Of course, there are also my Moroccan rugs.  Not everything needs to be of the same style or from the same period, I think that kind of uniformity in interiors is a little boring, a thoughtfully put together eclectic collection is much more interesting, and will always be unique to you.


When you’re thinking about adding a rug to your room, think about the overall vibe you would like to have.  If you have vintage pieces of furniture, but would like a minimalist look, keep the focus on a few really nice pieces and add a contemporary sofa.  The classic clean lines and design symmetry of a Beni Ouarain rug will work perfectly with this kind of scheme.  Place the rug next to the sofa or underneath a table.  If your ideal look is more colourful and slightly busy, choose a vintage Berber rug such as an abstract Boucherouite or an artistic Ourika Valley rug.  You will be amazed at how well these rugs can fit into a variety of room schemes.  This became even more obvious to me at our recent photo shoot.


The locations we used were filled with a very random selection of vintage and modern pieces and yet, even with the small selection of rugs we had with us from the collection, everything looked great with something!  Pick out a few rugs that you like, and look around to see how many colours in your room scheme pick out a similar colour or shade in the rug….You will be pleasantly surprised!  Martina





If you’re wondering which rug colour will work with almost anything, take a look at this feature by Apartment Therapy.  You might be surprised, but I couldn’t agree more!  My eyes are always drawn to anything with pink tones when I’m choosing rugs for our stock, and it is amazing just how versatile the colour is….



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HAPPY NEW YEAR!! February Edition of Elle Decoration out now the ‘Trend Issue’.  Full of inspirations and interior trends for Spring/Summer 2016. Check out the stylish Malmo apartment with its Moroccan rugs and textiles on page 112!

You can find us at the back of this issue on the New Designer page.

Elle deco coverElle Decoration










Check out all our recent press coverage here





What a fantastic day we had on Tuesday 29th December at photographic studios and locations ‘The Roost’ and ‘Dalston Heights’ in Hackney, London.  Our photographer Ann Ashfield took some absolutely stunning shots of our new collection of rugs.  The space and the light in these amazing locations was perfect to show them at their best, alongside all the really cool and quirky vintage pieces that filled them!  Here’s a few of our favourite pics.  Photographer Ann Ashfield can be contacted at


You will be able to see the whole album on our Facebook page and Pinterest, and shop the look from our homepage.




Read my interview with Olivier Jennes of Wonderstreet, a great platform for makers, sellers, artists and designers to showcase their work


Read our features on styling with Moroccan rugs and homewares in:-

Metro newspaper (Pages 23/24) and Worcestershire’s Edge magazine (Page 27)